Hi, I’m Jaclyn.

I’m a content strategist and UX researcher with nearly 10 years of experience helping businesses and brands develop customer-centric digital strategies. I’m a strong advocate for accessibility and iterative research and design, and love coming up with innovative solutions for complex problems.

Design System Refresh

Eliminating component clutter and providing a more data-informed structure for both navigation and categorization.

UX Personalization Strategy

Delivering recommendations for a personalized customer engagement experience for an international actuarial and consulting firm.

Nurse Scheduling Tool

Improving the nurse scheduling process for a U.S.-based hospital system and beyond.